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Heineken wins outdoor grand prix

The Heineken ‘Get in the Game’ poster campaign entered by Starcom and created by Rothco in tandem with Thinkhouse, CKSK and Kinetic won the grand prix at the 24th outdoor advertising awards presented by the OMA. The campaign also won the best heavyweight spend campaign for work valued at over €150,000 and the integrated and […]

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Abrahamson in Frank interview

Irish filmmaker Lenny Abrahamson talks about his next movies Frank and Room and why he’s not “a gun for hire” in Hollywood in a second series of interviews with Marketing/tv released today. Frank is a comedy starring Michael Fassbender as a musician who wears a fake head. Room is based on Emma Donoghue’s harrowing story […]

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CPB seeks media agency

The California Prune Board (CPB) is opening competitive bids for its media buying and planning. The CPB, with its headquarters in Sacramento, California, has conducted marketing activities on behalf of the California prune industry in Europe since 1986. As a participant in the US Department of Agriculture’s Market Access Program (MAP), the board is asking […]

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Tanguy promoted at MediaVest

Marc Tanguy has been promoted to the position of client director at MediaVest. With five years’ experience in the industry, Tanguy joined the Core Media Group agency in March 2011 and has since led various MediaVest accounts, including the Road Safety Authority (RSA), Aer Lingus, Nissan and Dublin City Council (DCC). Before joining MediaVest, Tanguy […]

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Starcom retains AIB

Starcom has retained AIB media following a contest. The other agencies which pitched were MediaCom and Vizeum. AIB group marketing director Tom Kinsella oversaw the review, aided by consultant Paul Kelders. The two men worked together in marketing at Diageo. AIB’s creative work is with Rothco and was not up for review.

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Young pays tribute to Fanning

Irish International managing director Ian Young has paid tribute to John Fanning as the former McConnells boss was presented with a lifetime achievement award by Marketing.ie. Speaking at an event in Gleesons of Booterstown, Young said Fanning’s intellect, reasoning and ability to articulate made him “a unique asset” to any business. He said his presence […]

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Mediaworks wins gold at Sharks

Mediaworks was among the gold winners at the Sharks festival in Kinsale. The agency was honoured for media excellence for Johnston Mooney & O’Brien’s Bundys brand in innovative media strategy and use. Mediaworks beat off work by Forsman & Bodenfors Stockholm for Volvo and Publicis London for DePaul. Mediaworks’ Fiona Field said the ‘A day […]

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Electric Ireland seeing agencies

Electric Ireland has invited expressions of interest from creative, digital and below the line agencies. Irish International currently handles creative work (above), while below the line projects are with Omnicom’s Tequila. Media planning and buying, which is with MediaVest, is not part of the process. The review is being handled by Agency Assessments Ireland, whose […]

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Day follows O'Sullivan at ICAD

Oran Day of Atelier David Smith design agency has been elected president of the Institute of Creative Advertising & Design (ICAD). Day replaces DDFH&B creative director Gavin O’Sullivan. Judy O Broin of Havas Dublin Worldwide and commercials producer Fiona Kinsella have also stepped down from the board. New board members are Alexis Bouckaert, EightyTwenty; Daniel […]

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MediaTrawler widens its net

The MediaTrawler online service is extending its reach to cities on the east coast of America and plans to enter the UK next year. Launched last year by pitch doctor and former MEC director Michael Quilty (right) and David McCarthy, an ex-KPMG technology consultant who developed Perlico’s billing platform, MediaTrawler offers media buying, selling and […]

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Sharks winners announced

The organisers of next week’s Sharks festival in Kinsale have released an early list of the winners. Everything listed has won a Kinsale Shark Award. The details of bronze, silver and gold will be announced at the awards show on Saturday, September 14. Delegate registration is still open. The Promo and New Directors shortlists have yet […]

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Binet talk moves to Marker

Due to the level of demand, the IAPI talk by international advertising effectiveness expert Les Binet next Tuesday has been moved from Google’s offices on Barrrow Street to the nearby Marker hotel. Binet of Adam & Eve DDB will present key findings from The Long and the Short Of It, the econometric analysis he conducted […]

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Irish International to tackle NFL

Irish International continues a winning run by being appointed as lead creative agency for America’s NFL football league in the UK and Ireland. The NFL is said to be investing heavily as it seeks to grow its fan base in these islands. It doubled the number of international series games in London and has signed […]

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