Boys and Girls has won the Three Ireland mobile creative after a four-way contest with Chemistry, Irish International Proximity and the incumbent, McCann Dublin. Commenting on the news, Elaine Carey, Three’s chief commercial officer, said Boys and Girls delivered “an impressive pitch with a fresh approach”. Pat Stephenson, managing partner, Boys and Girls, said Three […]
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Dublin Bus pitches en route
A number of creative advertising agencies are pitching for the Dublin Bus account which CIE has put out to tender. Among the agencies known to be shortlisted are Cawley NeaTBWA, which once handled the capital’s bus transport company; The Dialogue Network, Irish International and the incumbent, Rothco. The Dublin Bus business is a three-year contract. […]
Moran appointed deputy MD at Target McConnells
Abi Moran is the new deputy managing director at Target McConnells. The appointment comes at the end of the agency’s first year in business following the merger between RMG Target and McConnells. It was a year that saw the agency win a number of major accounts, including An Post, Topaz, the GAA and Croke Park. Moran, […]
Cooney takes break from adland
Fintan Cooney has left Chemistry and plans to take a career break from advertising for personal reasons. Cooney, a highly-respected client service director, has been with Chemistry for over 13 years. He was also an agency shareholder. His main accounts in recent years included Coors Light for Heineken Ireland, Lidl, the Referendum Commission, the NSAI […]
P&G still in dispute with RTE
The stand-off between RTE and Procter & Gamble (P&G) over advertising rates continues. The dispute has stopped all P&G ads from running on RTE in recent months. The row followed the decision by RTE to end its ‘share deals’ policy earlier this year, which allowed advertisers generous discounts once they invested most of their ad […]
ASAI to extend digital remit
The Advertising Standards Authority (ASAI) is extending its digital remit to include marketing communications on advertisers’ profile pages and other non-paid-for space online, under advertisers’ control. The new remit comes into effect from the start of January. There will be a three-month grace period when the ASAI will investigate complaints but will not refer them to […]
Media promotes advertising's role
Media owners have launched a national multi-media campaign to promote advertising as a business investment. The unique collaboration between Ireland’s major media owners and the first campaign of its kind was announced at the Marketer of the Year awards yesterday. The advertising campaign slogan “Unforgettable Brands Advertise. Can you afford not to?” primarily targets key decision […]
DDFH&B dominates Adfx awards
DDFH&B was the big winner at the Institute of Advertising Practitioners in Ireland (IAPI) Adfx Awards 2012 presented at a gala dinner in Dublin’s Mansion House last night. The agency run by Miriam Hughes (above) took the grand prix for its SuperValu ‘Say Hello’ work. Musgrave marketing director Ray Kelly and his team attended the […]
Boys and Girls wins Jameson pitch
It is understood Irish Distillers has appointed Boys and Girls to handle its Jameson Dublin International Film Festival (JDIFF) after a four-way contest. As well as the Ballsbridge agency, two of IDL’s other roster shops, Rothco and the incumbent Cawley NeaTBWA, along with Publicis, were invited to present for the JDIFF. Irish Distillers’ marketing director […]
Target McConnells and MCCP appointed by An Post
An Post has made a decision on its above and below the line services and strategic planning accounts. Target McConnells, the agency run by Geoff McGrath (pictured), has been appointed to handle the group’s creative and direct marketing requirements. MCCP, the agency run by former McCann Dublin and Diageo executive Kay McCarthy, has been awarded […]
Murray to head up Burnetts
Keith Murray is to become the managing director of Leo Burnett from the end of the year. He will replace Shane McGonigle, who recently announced his intention to quit the agency and advertising to pursue other business interests. Murray was up to recently the director in charge of advertising at Language. He was previously with […]
Doyle promoted at MCCP
Shane Doyle to planning director at MCCP, the planning agency run by Kay McCarthy. Doyle will lead insight development for strategy, innovation and communications planning on such brands as Heineken, National Cancer Screening Service (BreastCheck and CervicalCheck), Kepak, Irish Ferries, Red Bull and Muller. Doyle joined MCCP two years ago, having spent three years as […]
Cheese ads exempted by BAI
The Broadcasting Authority of Ireland (BAI) today announced the outcomes of a public consultation undertaken on the rules to be applied to the advertising of high fat, salt and sugar (HFSS) food and drink to children. The rules will come into effect next July and will apply to all radio and TV broadcasters in the […]
