Diageo has parted company with JWT and called a pitch for its £40 million Baileys global account. Diageo has approached agencies and plans to see formal presentations for the Irish cream liqueur later this year. JWT has had the account for two years, after it saw off Leo Burnett and Bartle Bogle Hegarty, the previous […]
Adland RSS feed for this section
Kick and Darkhorse in tie-up
Strolling ahead: Dave Cowzer, Aidan O’Connor, Neil McKenna and Jack Healy have agreed to link their Darkhorse and Kick Communications agencies. Kick Communications have agreed a “working arrangement” with Darkhorse to provide clients with a more integrated above and below the line agency package. The two companies have worked together on the National Dairy Council […]
Three media agencies pitch for AIB
Commercials director Richie Smyth on the shoot of AIB ‘Surfer’ at the Cliffs of Moher AIB has invited three agencies to pitch for its media planning and buying account. The agencies pitching are Starcom, Vizeum and the incumbent, MCM Communications, which is part of McConnellsintegrated. Starcom and MCM are part of Core Media Group. Vizeum […]
Bord Gais Energy stays put
After a review of its advertising, media buying and below the line accounts, Bord Gáis Energy has made no changes to its roster and DDFH&B Group and Mindshare have been retained. Publicis QMP and Ogilvy had also pitched for the advertising, while Carat and Mediavest were in for the media. The Irish Times reports today […]
Monroe and Lennon front for Citroen
Twentieth century icons Marilyn Monroe and John Lennon star in a new Citroen TV campaign which breaks this weekend in the UK on ITV’s Dancing on Ice. Created by Euro RSCG London, the ad for the DS3 classic premium marque ironically shows the duo arguing about dwelling on the past for inspiration. Lennon says: “Once […]
Belgian agencies strike over pitches
‘Bar fight’ for Spa Barisart sparkling water. The ad won the grand prix for Brussels agency Duvall Guillaume at the Sharks festival in Kinsale last September. Belgian agencies are up in arms over client pitches. Agencies in Belgium have gone on a one-strike in protest against unethical pitching guidelines set by clients as outlined in […]
Eamonn Lillis sentenced to seven years
Celine Cawley with Mal Stevenson, Irish International BBDO and Tommy Kinsella, Diageo, pictured on location for a Guinness commercial made by Toytown Films in South Africa Eamonn Lillis was sentenced to six years and 11 months for the manslaughter of his wife, Celine Cawley, by Mr Justice Barry White at the Central Criminal Court today. […]
Donnelly joins McConnells as media boss
Brian O’Driscoll fronts for the Credit Union. The campaign was created by AFA O’Meara, part of the McConnells group, where Pat Donnelly is now in charge of media. Pat Donnelly, chairman of the Core Media Group (CMG), has joined McConnells Integrated to head up its media services. A former chief executive of Aegis Ireland (Carat, […]
Handball may hinder Henry's future as a brand ambassador
There is speculation today that Thierry Henry’s reputation as a model sportsman may be seriously tarnished by his handball offence which led to the vital goal in the World Cup qualifier play-off game against Ireland in Paris last night. Henry has long been feted as the ideal football talent, a global icon in various campaigns. […]
Barnardos launches pre-Budget ads
Barnardos, the children’s charity which has the maxim ‘Where no child gets left behind’, commissioned Creative Inc to develop a pre- budget campaign aimed at protecting Ireland’s most vulnerable children from the worst effects of the upcoming budget. While it is clear that difficult decisions have to be made in the current economic context, Barnardos […]
Rothco and Vizeum win Dublin Bus
Rothco and Vizeum have been appointed to handle the creative and media accounts for Dublin Bus after a lengthy review. Also pitching were DDFH&B-JWT, Ogilvy, Mindshare, McConnells/MCM and the incumbent, Cawley NeaTBWA and OMD.
Bonfire ups heat with pizza stings
Bonfire have recently been appointed to create a series of sponsorship stings for Domino’s Pizza. The stings are being aired as part of Domino’s sponsorship of ‘X-Factor’ on TV3, with media through Mindshare. Ian Doherty of Bonfire said the emphasis with the stings is to capture mouth-watering food shots which represent the moment someone opens […]
Boys and Girls up and running
A new Dublin advertising agency largely made up of former McConnells executives promises to provide a “fresh offering” and a “new way of doing business”, co-founder Pat Stephenson has told Marketing.ie. Stephenson is joined at Boys and Girls by Fiona Scott, Chris Upton, Margaret Gilsenan and Patrick Meade, all ex-McConnells, along with Rory Hamilton. While […]
