Electric Ireland was internationally recognised for excellence at the European Sponsorship Awards (ESA) at the Science Museum in London for its sponsorship of Darkness into Light with Pieta House. Electric Ireland picked up two awards, the corporate social responsibility (CSR) partnership of the year and the European Sponsorship of the Year 2017. Pieta House chief executive […]
Blog RSS feed for this section
Ireland’s online economy now worth €12.3bn
E-commerce transactions were up by 32 per cent and traffic increased by 14 per cent last year giving Ireland’s online economy a value of €12.3 billion or six per cent of GDP, the annual study by Wolfgang Digital shows. More jobs, improved broadband, browsing experiences and trust, drove a 45 per cent surge in e-commerce […]
PML Group appoints four new board executives
Our of home (OOH) advertising specialist PML Group has appointed four senior executives to its board. The appointees are Geoff Lyons (right), managing director, PML Group; Niamh White, group finance director; Darren Jackson, director, PML Northern Ireland and Karen Claxton, group investment director with the company. All four new appointments, pictured with co-founder, Jimmy Cashen (centre), […]
Banotti to leave IAPI to run Creative Ireland
Tania Banotti has quit as chief executive of the Institute of Advertising Practitioners of Ireland (IAPI) to become director of Creative Ireland, the Government’s five-year plan around local authorities giving young people access to learning music, drama, art and coding. She replaces John Concannon, who now heads up the Taoiseach’s Strategic Communications Unit (SCU). Banotti took […]
Exterion Media extends CIE contract to 2021
Exterion Media and CIÉ Group have agreed a two-year extension to the advertising estate management contract to January 2021. The contract, which started in January 2014, includes external and internal ad formats on the Dublin Bus, Bus Éireann and Iarnród Éireann fleets, rail and bus stations, bridges and a nationwide roadside billboard portfolio. The estate […]
Boys and Girls rolls out hearty support for IHF
Cardiovascular disease is Ireland’s number one killer yet 80 per cent of premature deaths are preventable. A new hard-hitting campaign from the Irish Heart Foundation www.irishheart.ie, #showsomeheart, created by Boys and Girls asks Ireland to ‘Show Some Heart’ and offer support for those affected or impacted by the disease. Empowering, confident and contemporary, the film […]
Over a million saw Ireland beat France on TV3
TV3 says over one million viewers tuned in to Ireland’s victory against France in their opening NatWest 6 Nations game as part of what the station billed as ‘super Saturday’. Viewership peaked at 789,000 with an average audience of 572,000 across the duration of the match. An average 469,000 watched the first episode of Ireland’s Got Talent. Viewing […]
Entry deadline looms for this year’s AIMs
There are now only a few days left to submit entries for this year’s All Ireland Marketing Awards (AIMs), organised by the Marketing Institute. Entrants writing submissions are asked to try and connect up the three-part storyline. Firstly, there is the business/brand challenge. Entrants should describe the business challenge being confronted. It can be related to […]
Trends talk for Marketing Society Future Council
The Marketing Society Future Council (MSFC) will next debate ‘From Clueless to Clued In…’ at a seminar in the Dean Hotel on Harcourt St on Thursday, February 22. The council has partnered with planning agency MCCP to pick out the key trends that will impact on marketing. Meabh Quoirin of The Foresight Factory recently addressed […]
Core and IAPI put out call for young marketers
Core and the Institute of Advertising Practitioners in Ireland (IAPI) are once again joining forces for the 2018 Cannes Young Lions competition. Core has retained its sponsorship of the Young Marketers, a competition open to pairs of young people aged 30 years or under working on the client side to show their strategic thinking and creativity. […]
Boots extends its support for Daffodil Day
Boots Ireland has agreed a five-year deal to back the Irish Cancer Society (ICS) by becoming the lead sponsor of Daffodil Day. The sponsorship is part of a five-year agreement between Boots Ireland and the Irish Cancer Society. The event has helped increase awareness of cancer, promote prevention and support people living with cancer all around […]
Gymnastics body signs up Nestle as sponsor
Gymnastics Ireland has agreed a three-year sponsorship with Nestlé Cereals. The deal will help support the sports body’s development programme which caters for all ages and levels of abilities. European medallist Rhys McClenaghan and national junior gymnast Meg Ryan were on hand at the National Indoor Arena in Blanchardstown for the announcement. No details on the […]
Collins new chairperson at Marketing Society
Murray director Avril Collins is the new chairperson for the Marketing Society while Boys and Girls partner Chris Upton takes on the role of vice chair following a recent election and the start of the society’s 2018 term. Three new members have joined the council – David Erixon, Ulster Bank; Olga Murphy, Millward Brown and […]
