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Publicis wins Bulmers Cider

After a final three-way contest drinks group C&C has appointed Publicis to handle its creative work. The appointment sees the account return to a Dublin-based agency following its move to London shop Red Brick Road (RBR). Young Advertising, now Havas Worldwide Dublin, had done trojan work for the brand and in doing so reinvented the […]

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Government drops sponsorship ban

Plans to ban outright or curb sponsorship of sports and arts events by drinks companies in Ireland have been waived following intensive talks between Government departments, including the Department of An Taoiseach. Worries about a lack of replacement funds to support major sports and cultural activities are said to have influenced the Government. Spend by […]

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Clancy takes over as Carat managing director

John Clancy is the new managing director of Carat Ireland. The appointment coincides with Dave Winterlich’s promotion to chief strategy officer with the media agency’s parent group, Dentsu Aegis Network Ireland. Winterlich will be responsible for the group’s strategic direction. Clancy’s new role will also involve developing Carat’s future leaders. Before moving to Carat as […]

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RTE to host mobile journalism conference

RTÉ is to host an international conference on mobile journalism in association with Vodafone. The RTÉ International Mobile Journalism Conference will be the first such conference dedicated to mobile journalism, filmmaking, photography and storytelling. The event will take place in the National Convention Centre on March 27/28. The not-for-profit RTÉ MojoCon Ireland features international speakers […]

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Savage in for D’Arcy at Today FM

Anton Savage is to present the 9-12 midday show on Today FM. The Anton Savage Show will focus on guests and live music. Savage, who is managing director of PR and media training agency The Communications Clinic, has presented The Ray D’Arcy Show and The Last Word on Today FM and 2fm’s Tubridy Show and […]

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Ahlstrom gets invention role at Mindshare

Following on from the appointment of Ken Nolan to deputy managing director and Jessica King to business director, Mindshare has announced David Ahlstrom to the new role of head of invention. The agency’s invention unit focuses on non-traditional activation through branded content, sponsorships, experiential and social media. The focus of the appointment is to define […]

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Bulmers down to three agencies

The creative review for Bulmers Cider has been narrowed down to three agencies, all of which are locally based. The brand’s owner, C&C, will decide between McCannBlue, Ogilvy and Publicis. London agency Red Brick Road (RBR), founded by former Lowe boss Sir Frank Lowe and Paul Weinberger in 2002, replaced Young Advertising and Havas in […]

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INM appoints new editors

Independent News & Media (INM), has announced the appointment of Fionnán Sheahan (above) as editor of the Irish Independent and Cormac Bourke as editor of the Sunday Independent. Sheahan has been group political editor while Bourke was executive editor of the Irish Independent. Both new editors take up their new roles with immediate effect. Sheahan is […]

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TV3’s Red Rock tops 400,000 viewers

TV3 reports that its  new soap Red Rock reached 410,800 viewers on opening night. An average of 323,000 viewers watched the drama set in a coastal Garda station, with a 18.3 per cent audience share. Another 18,300 viewed the show on TV3 +1 channel. The peak minute, at 20:37, delivered an audience figure of 371,100. The series is […]

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Journalists don’t trust social media

Irish journalists still rely on traditional methods to verify stories and tend to distrust social media, the first nationwide survey of news reporting in the digital age indicates. The survey by the Insight Centre for Data Analytics at NUI Galway shows that while most journalists in Ireland use social media for sourcing news leads, content […]

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20 Questions…

    Georgieann Harrington, Kantar Worldpanel Georgieann Harrington is consumer insight director at Kantar Worldpanel Ireland where she manages an FMCG portfolio. She was category manager at Jacobs Fruitfield and a category manager analyst at Irish Distillers Pernod Ricard. She has a BA in media and communications from the University of the West Indies and […]

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Out of home up by six per cent in 2014

The end of year Posterwatch report by PML Group indicates that the out of home (OOH) sector grew by six per cent in 2014, representing the best performance for the medium since 2007. The report lists finance as the medium’s top performing category for the year. It increased its display value by 34 per cent, […]

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Metro Herald to be wound up

Dublin commuter freesheet Metro Herald will cease publication from this Friday. The board of Fortunegreen, which is equally owned by Independent News & Media (INM), DMG Ireland Holdings, which publishes the Irish Daily Mail, and The Irish Times, said the publication’s business model had become “unsustainable in a difficult advertising model”. The move results in the […]

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