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France issues social media warnings

Radio and TV stations in France which refer audiences to Twitter and Facebook by name are breaching the nation’s media laws and risk fines if they fail to comply. A spokesperson for France’s media regulator said broadcasters can refer their audiences to social networking sites – but not by name. The regulator has warned that […]

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Ikea overcomes difficulties to report €11.4 million profit

Ikea has reported a €11.4 million pretax profit in his first year trading in the Republic with shoppers at its Dublin store spending over €2m a week on home furnishings. The family-owned Swedish chain said its first year of doing business in the Republic was “difficult” and had been “adversely affected” due to the downturn. […]

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Big response to TABS fundraiser

Agencies have reacted favourably to calls to support tonight’s TABS (The Advertising Benevolent Society) barbecue and fundraising quiz. MC John Gallen of Pierce Media reports that 16 of the 20 tables have been sold, with each table of four costing €100. Extra monies are expected to be generated by raffle ticket sales. TABS quiz members […]

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Come Dine With Me to start on TV3

The Irish version of the highly popular Channel 4 food reality show, Come Dine With Me gets underway on TV3 next Monday at 9pm. The series features five strangers who compete for a €1,000 cash prize by hosting dinner parties for each other over the course of a week. TV3 has been screening the UK […]

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McWilliams debuts in Bulmers ad

Economist David McWilliams appears in his first advertising campaign for Bulmers cider. The tongue-in-cheek TV commercial created by Young Euro RSCG sees McWilliams explain the principles of economics, or ‘orchardomics’, to regular characters Tom, Dessie and Liam in the Bulmers orchard in Clonmel. Stephen Kent, Bulmers, on location in the Clonmel orchard with David McWilliams […]

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Coke and Adidas worried about Fifa

World Cup sponsors Coca-Cola and Adidas have expressed concerns about the growing allegations of corruption in Fifa, most notably a leaked email suggesting Qatar bought the 2022 World Cup. A spokesman for Coca-Cola said the latest allegations being raised were “distressing and bad for the sport”. He said Coca-Cola has every expectation that Fifa will […]

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ESB wins NNI for March

Irish International won the NNI Press Ad of the Month for March for its ESB Electric Ireland Feis Ceoil classical music festival. Art directed by Paddy Geraghty, the ad features an upturned three-pronged plug in the shape of a grand piano, while the copy by Bernie Martin highlights the “power of classical music”. The ad […]

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Half price ‘one and ones’ today

Irish lovers of old-style fish ‘n’ chips are in for a special treat today as members of the Irish Traditional Italian Chippers Association (ITICA) around the country mark the second annual National Fish & Chips Day with a half price ‘one and one’. ITICA reported that over 180,000 people visited their local chipper this day last […]

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Muzu earns a plug from Obama

Rumour has it that President Barack Obama may have dropped into the Muzu.TV offices in Dublin en route to College Green yesterday. Muzu head of content Robert Sharp said the US president “chilled out” to some of his favourite videos from JayZ and Bruce Springsteen in readiness for his Is Feidir Linn speech. His favourite […]

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Prince to play Malahide Castle

US pop star Prince is due to return to Ireland for a 35,000 open-air concert at Malahide Castle on July 30 as part of a European tour. His last performance was at the Point in 2002. He was booked to play at Croke Park in June 2008 but controversially cancelled the concert only 13 days […]

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Dubliner offers wordy services

A website providing marketers with copywriting services has been set up by former freelance copywriter and UCD graduate Richard Clunan. Wordfruit has over 400 vetted copywriters all from English-speaking countries, with about 60 per cent from the US. The writers are available for freelance, contract and full-time jobs. Marketers and agencies send their job description […]

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New discounts site launched

GrabOne.ie is a new social buying site offering consumer savings through the power of collective buying. A joint venture between Independent News & Media (INM) in Ireland its sister company in Australia, APN, GrabOne claims to offer consumers discounts of between 50 per cent and 90 per cent off normal retail prices. Ruari Doyle, general […]

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RTE account out to pitch

RTE has invited advertising agencies to make formal presentations for its creative and media buying accounts. Initially, agencies have been asked to take part in question and answer sessions before the national broadcaster progresses the review with more extensive creative and media proposals. Agencies which handle the RTE account currently include Cawley NeaTBWA and Vizeum, […]

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