The deal allowing Ipsos acquire the Market Research Bureau of Ireland (MRBI) polling and media audience measurement agency from WPP for an undisclosed sum is expected to be officially sanctioned by the European Competition Authority either later this month or by early October. The Ipsos MRBI deal followed lengthy negotiations after WPP acquired MRBI’s parent […]
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Mail offers massive discount on page ad
Associated Newspapers Ireland is canvassing agencies this week with a one-off offer of €999 for a full page colour ad in the Irish Daily Mail next Wednesday – 9/9/09. Hazel Galbraith of OMD said the offer is a discount of over 90 per cent on the normal rate of €11,340. The Irish Daily Mail had […]
Ted Kennedy and Andrea Corr top searches in August
The death of US senator Ted Kennedy and the wedding of pop star Andrea Corr were the two most popular search topics on Google in August from Irish online users. Kennedy searches rose by over 5,000 per cent in the days following his death, Google reported. Searches for ‘Andrea Corr wedding’ were up by 3,000 […]
82c stamp issued to mark Guinness 250
An Post has dedicated a new 82c stamp to mark the 250th year of the Guinness Brewery at St James’s Gate in Dublin. The stamp, which shows an 18th century portrait of Arthur Guinness by an unknown artist and his signature, covers airmail letter postage to anywhere in the world.
Recruitment specialist sets up MCR
Rory Brennan, a former director of The People Group, has set up a new company, Marketing Career Recruitment (MCR). Essentially, MCR, based in Ballsbridge, Dublin 4, will take over the business previously handled by Mark Mitchell Marketing & Sales, which ceased trading recently.
Irish brands join up in food love feast
Over 30 food and drink brands long associated with having an Irish heritage are part of a marketing push to draw attention to the need to support products made in Ireland. Love Irish Food, a private body chaired by economist Jim Power of Friends First, includes household names and small, artisan producers. Brands involved in […]
Radio unites to sound value to advertisers
In a show of unusual unity, RTE and independent radio are joining forces to push the value of radio to advertisers by launching a cross-medium, two-week ChooseRadio.ie campaign with a synchronised radio spot on 36 stations bearing the strapline “the most visual medium in the world”. An estimated 1,170,000 adults aged 15 and over are […]
Blackness raises its head at shrunken Sharks
The Kinsale Sharks awards have adapted to the new realities of the economic climate by cutting short the festival and reducing the delegate fee from €595 to €220. In a month when Guinness celebrates 250 years, the festival trophy takes on a new black look. Award winners will go home with a “sleek, solid, bold […]
O'Reilly denies INM examinership an option
Gavin O’Reilly, chief executive, Independent News & Media (INM), has ruled out a call made by group shareholder Denis O’Brien to appoint an examiner to INM as the group tries to sort out its debt problems after again defaulting on a €200 million bond payment. O’Reilly said examinership was “certainly a million miles away” from […]
Website to help find Raonaid Murray's killer
The family of Raonaid Murray, the teenager who was murdered close to her home in Glenageary, Co Dublin, ten years ago have set up a website, www.raoinaid.com, dedicated to the teenager’s memory and appealing for help in finding her killer. The 17-year-old teenager was stabbed to death at Silchester Crescent in the early hours of […]
Online use requires new protections for holidaymakers
The increase in people booking package holidays online rather than relying on a travel agent to handle matters means that new measures are needed to protect consumers, the EU consumer affairs commissioner has said on a visit to Ireland. Speaking to media, Meglena Kuneva said that current EU laws designed to protect consumers were out […]
Harvey Norman vows to stay in Ireland
Australian electrical and furniture retailer Harvey Norman will continue to trade in Ireland despite reporting a net loss of €41.1 million in the year to June, Aidan Brady, general manager of finance and adminstration at Harvey Norman Ireland (HNI), has said. Brady said the company was committed to Ireland for the long-term. Each of its […]
C&C confident cider sales will stabilise
After announcing a decision to adopt separate strategies for the Irish and UK markets, drinks group C&C is confident that sales of Bulmers and Magners cider will stabilise this year. John Dunsmore, chief executive, C&C, said. The drinks group pulled off a €205 million deal to buy the Irish and Scottish businesses of Anheuser-Busch InBev. […]
