Padraig Burns has taken over as managing director of Publicis QMP following the decision by Tom Doherty to step down a few months ago. Burns joined the agency from McConnells and became deputy managing director. He has over 20 years experience working in adland, including a lengthy stay at Arks. The announcement by Doherty to […]
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Language to speak for Census
A consortium of three agencies have been appointed to handle advertising, media buying and PR for the forthcoming Census in April next year. Language will handle the creative advertising work, with Initiative in charge of media planning and buying and MKC looking after the public relations activities. The first phase of the campaign will concentrate […]
DDFH&B-JWT takes honours at Adfx
DDFH&B-JWT and its media partner Mindshare has won the Adfx grand prix for the Bord Gáis Big Switch campaign. The agency also won two golds for the Big Switch in the new launch and corporate, finance and categories. The only other agencies that were gold winners on the night were Leo Burnett for Kellogg’s Rice […]
Rothco's sights fixed on awards
Rothco has six campaigns shortlisted for the Adfx awards which will be presented by Iapi next month. The creative agency has two campaigns in the corporate, finance and services category for the AIB Better Ireland programme and Aviva respectively. In the new launch and IT/telco and digital categories, Rothco is represented by 02, with media […]
Ads run for new comedy book
An advertising campaign for new comedy book Ash, Sure What Of It is now up and running. The ads are running in The Irish Times, Sunday Tribune, Sunday Business Post and Phoenix and Marketing.ie magazines. An outdoor campaign on Dart and in a number of major urban rail stations starts today. Ash, Sure What Of […]
Bord Gáis launches book club
Bord Gáis Energy (BGE) has launched an online book club www.bordgaisenergybookclub.ie this week which aims to deliver something for everyone whether you are a hopeless romantic, current affairs addict, cookery guru or autobiographical fanatic. Six in ten Irish adults identify reading as a ‘passion’ and as well as the 200 library book clubs and estimated […]
Avonmore continues to reign
Glanbia Consumer Foods has extended its Avonmore sponsorship of the weather bulletins on RTÉ TV for another two years. The value of the sponsorship has not been revealed. Avonmore milk is the second biggest brand in Irish grocery and has sponsored RTÉ Weather since 2006 with over 50 bulletins broadcast a week. At a photocall […]
BMW Mini parked in Chemistry
BMW Mini has awarded its creative advertising account to Chemistry after a three-way pitch with Boys and Girls and Rothco. Boys and Girls had been looking after the business recently as the agency is made up of several former McConnells executives and they had handled the car account for many years. Media was not part […]
€2 million target for hospice help
It is hoped that this year’s nationwide coffee morning will raise €2 million in funds for local hospice services throughout Ireland when one million cups of Bewleys fresh ground coffee are sold on Thursday, September 16th. All money raised locally stays local and goes directly to fund local hospice care services. Anyone can host a […]
TV3 invites agency pitch
Nick Dunning in The Tudors, one of the most popular series on TV3 Three agencies have been asked by TV3 to make creative presentations for a major promotion which the station is due to run in a few months time. Teresa Murray, marketing and PR manager, TV3, told Marketing.ie that the three agencies in the […]
McCaughey new ICAD president
Pearse McCaughey, group creative director, Cawley NeaTBWA, has been elected president of the Institute of Creative Advertising & Design (ICAD). McCaughey has over 30 years experience working in adland and was previously creative director of Des O’Meara & Partners. Ciara Cantwell, creative director, Associate, is ICAD’s new vice president. The other board members include Fiona […]
Chapter One voted top restaurant
Chapter One has been chosen as Ireland’s top restaurant of the year by an expert panel of judges. The award follows a series of similar industry accolades for the eatery based in Dublin’s Parnell Square. Chapter One won restaurant of the year last year and was selected as the capital’s top restaurant in 2008, 2004 […]
Herald to launch marketing column
The Evening Herald is to feature a media marketing column starting on Wednesday, September 1st. Entitled Campaign Brief, the weekly column will provide readers with an update on industry news, including the latest campaigns, media news, product launches and goings on in adland, PR and research. The column will be written by Michael Cullen, editor of Marketing.ie magazine. […]