TV3 will present Ireland’s first product placement seminar featuring international guest speakers in the Aviva Stadium in a fortnight. The event, on Thursday May 5, aims to provide advertisers with insights and will discuss the various opportunities product placement presents broadcasters, programme makers and advertisers. Under new Broadcasting Authority of Ireland (BCI) rules, marketers will […]
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Setanta launches HD with Dublin game
Setanta Sports will broadcast its first GAA game in HD tomorrow with the screening of Dublin’s Allianz national league tie away to Armagh. The Armagh-Dublin game is also being shown on Setanta Ireland.The channel will broadcast 15 league games this spring, over half in HD, including Dublin’s games in Croke Park against Cork, Kerry and […]
RTE2 runs with comedy double
A new comedy series with stand-up comics gets underway tonight with RTE2 showing Stand and Deliver and The Savage Eye, David McSavage’s edgy satirical show, returning for a second run. McSavage’s comedy sketches examine different aspects of Irish life, from the health service and crime to racism. The show boasts a cast of steteotypical characters which includes […]
Cawley NeaTBWA to handle Saorview
RTE has appointed Cawley NeaTBWA as its creative agency for Saorview, its free-to-air digital TV service due to be launched in May. Chemistry, Leo Burnett and Publicis QMP also pitched for the account. RTE says Saorview will offer viewers more channels, high definition (HD), higher quality sound, on-screen programme menus and digital teletext, all without […]
Setanta starts HD broadcasts
Setanta Ireland will become the first Irish channel to broadcast in high definition when it shows the Manchester United Premier League game against Blackburn live from Old Trafford at 3pm this Saturday. It will be followed by the second round of the FA Cup, Wales versus New Zealand rugby and Juventus against Fiorentina. Setanta HD […]
Ogilvy set for TV3 work
Ogilvy has won a three-way creative pitch for TV3 as the independent steps up its marketing activities. The WPP agency competed with Chemistry and Image Now. Ogilvy will work to TV3’s marketing and PR manager Teresa Murray. Media was not part of the review and remains with Mindshare, another WPP agency. Elsewhere in adland, Leo […]
TV3 invites agency pitch
Nick Dunning in The Tudors, one of the most popular series on TV3 Three agencies have been asked by TV3 to make creative presentations for a major promotion which the station is due to run in a few months time. Teresa Murray, marketing and PR manager, TV3, told Marketing.ie that the three agencies in the […]
TV3 to go with Irish version of Come Dine With Me
TV3 is to bring an Irish version of the highly popular Come Dine With Me reality series to screens as a key part of its autumn schedule which has been announced. The show, which has proved a big audience puller for Channel 4, involves a group of people hosting and cooking for each other to […]
Seoige for ITV breakfast show
Gráinne Seoige is be the features editor of the new ITV breakfast show, Daybreak, which replaces GMTV when it starts broadcasting from September weekdays between 6am and 8.30am. The show will be fronted by former BBC hosts Adrian Chiles and Christine Bleakley with a team of support presenters. Seoige’s most recent work in Ireland was […]
Thomas in for a busy few weeks
Kathryn Thomas will be seen and heard a lot in the coming weeks as she starts a new TV series on RTE One and replaces Ryan Tubridy on Radio 1 on weekday mornings. The Carlow-born presenter starts a new three-part TV series next week giving viewers a flavour of the many summer festivals staged around […]
Wine cooler's flight of fancy
Irish Distillers Pernod Ricard (IDPR) will go to air with a new television campaign for its West Coast Cooler wine-based drink next week. Called Hello Night, the commercial was shot in South Africa and features three girls who move through the night sky bringing a dash of light and colour to the town. Damian Penco […]
RTE to launch consumer show
RTE is to broadcast a new television series in the autumn aimed at raising important consumer issues and championing the rights of Ireland’s buying public. The Consumer Show will be fronted by Prime Time reporter Keelin Shanley and Eddie Hobbs (pictured) will focus on information and advice. They will examine what the public knows about […]
RTE promotes GAA coverage
RTÉ is promoting The Sunday Game with a multi-media campaign for this year’s GAA Football & Hurling All Ireland Senior Championships. The national campaign, which features studio anchorman Michael Lyster and analysts Pat Spillane and Ger Loughnane, will run throughout July, August and September. At the campaign announcement were Colm Coonagh, art director and Fiona McFaul, […]