AIB has again being chosen as the top marketing team at the Marketing Institute’e All Ireland Marketing (AIMs) awards presented at a gala dinner attended by Ireland’s top marketers in the Clayton Hotel event. The event saw the AIB team, headed by Mark Doyle (above), take the spot ahead of Just Eat, Littlewoods, One4All and […]
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Tesco’s Torpey takes on marketing role at RTE
Nora Torpey has joined RTÉ as head of marketing and consumer communications. She will take up the role on June 7, reporting to Adrian Lynch, director audiences, channels and marketing. Most recently, she spent four years with Tesco Ireland as head of brand and communications, where she had the responsibility for defining the UK multiple’s strategy. […]
Around 200,000 to support Darkness Into Light
What started out as a walk involving 400 participants in Dublin’s Phoenix Park in 2009 has grown to become a major international charity event, with 180,000 people signing up last year. Pieta House’s Darkness Into Light aims to end the stigma around self-harm and suicide by providing vital services. Since Pieta House opened, 35,000 people […]
An Post boss slams “insulting” referendum ads
An Post chief executive David McRedmond has come out strongly against the referendum on the 8th Amendment campaign posters appearing on our streets, calling them “amateurish and insulting to women and men”. Speaking in a personal capacity, the former TV3 boss said the posters fly in the face of the Advertising Standards Authority of Ireland […]
Toyota logs 12 million ks for road safety app
Over 12 million kilometres have been logged with the Toyota FaceItDown app which equates to an estimated 3,799 trips around Ireland’s coastline. The Japanese carmaker and the Road Safety Authority (RSA) is calling on Irish motorists to put their phones face down while driving. Rewards include a free hot drink at Topaz ReStore or €50 […]
Gordon to step down at Glanbia Foods
Colin Gordon is to leave his role as CEO of Glanbia Consumer Foods (GCF) to embark on a new direction in his career. Gordon has 33 years experience working in FMCG and played a pivotal role in developing Glanbia brands such as Avonmore milk and Kilmeaden cheese. He joined Glanbia in 2005 from C&C where […]
Shopper group Visualise rolls out V360°
The Visualise Group shopper marketing agency has rolled out V360°. The new unit has been formed by combining Engage’s insight and strategic services with Visualise’s creative design to provide integrated shopper solutions. V360° will work across shopper marketing, sales, category development, shopper experience and trends. Clients include PepsiCo, Kerry Foods, Unilever, Molson Coors, Freshways Food, Flahavan’s, […]
Irish dancers on a high at London’s Shard
Kicking off the St Patrick’s celebrations in London in style, Tourism Ireland arranged for a troupe of Irish dancers to ascend The Shard, to perform Europe’s highest Irish dance. A spectacle not to be missed, the dancers will return on St Patrick’s Day, with performances throughout the afternoon. Anyone with the name Patrick, Patricia or […]
Dunnes Stores on top in growing grocery market
Dunnes Stores tops the grocery market for the three months to February 25 in share figures released by Kantar Worldpanel. Growth for the period was up by 3.9 per cent to €96 million. Dave Berry, director, Kantar Worldpanel, said two factors led to the growth. First, shoppers bought slightly more expensive items, reflected in sales growth […]
MediaCom lists top Irish women in TMT
Women occupy key leadership roles in some of Ireland’s tech, media and telecos (TMT). Some lead major corporations , while others are the main driving force behind revenue and innovation. A number of them have a major influence on what the Irish public reads, sees or hears, while at least one is responsible for protecting […]
MII announces speakers for DMX Dublin 2018
The Marketing Institute has announced speakers from Lego, Wieden+Kennedy, Brainlabs and Foresight Factory as part of the DMX Dublin 2018 line-up. DMX Dublin 2018 will involve over 30 overseas and local speakers, sharing insights and best practice with over 900 marketers in a full day of sharing, learning and networking at the Aviva Stadium on […]
Entry deadline looms for this year’s AIMs
There are now only a few days left to submit entries for this year’s All Ireland Marketing Awards (AIMs), organised by the Marketing Institute. Entrants writing submissions are asked to try and connect up the three-part storyline. Firstly, there is the business/brand challenge. Entrants should describe the business challenge being confronted. It can be related to […]
Trends talk for Marketing Society Future Council
The Marketing Society Future Council (MSFC) will next debate ‘From Clueless to Clued In…’ at a seminar in the Dean Hotel on Harcourt St on Thursday, February 22. The council has partnered with planning agency MCCP to pick out the key trends that will impact on marketing. Meabh Quoirin of The Foresight Factory recently addressed […]
