An Post chief executive David McRedmond has come out strongly against the referendum on the 8th Amendment campaign posters appearing on our streets, calling them “amateurish and insulting to women and men”. Speaking in a personal capacity, the former TV3 boss said the posters fly in the face of the Advertising Standards Authority of Ireland […]
Marketing RSS feed for this section
Toyota logs 12 million ks for road safety app
Over 12 million kilometres have been logged with the Toyota FaceItDown app which equates to an estimated 3,799 trips around Ireland’s coastline. The Japanese carmaker and the Road Safety Authority (RSA) is calling on Irish motorists to put their phones face down while driving. Rewards include a free hot drink at Topaz ReStore or €50 […]
Gordon to step down at Glanbia Foods
Colin Gordon is to leave his role as CEO of Glanbia Consumer Foods (GCF) to embark on a new direction in his career. Gordon has 33 years experience working in FMCG and played a pivotal role in developing Glanbia brands such as Avonmore milk and Kilmeaden cheese. He joined Glanbia in 2005 from C&C where […]
Shopper group Visualise rolls out V360°
The Visualise Group shopper marketing agency has rolled out V360°. The new unit has been formed by combining Engage’s insight and strategic services with Visualise’s creative design to provide integrated shopper solutions. V360° will work across shopper marketing, sales, category development, shopper experience and trends. Clients include PepsiCo, Kerry Foods, Unilever, Molson Coors, Freshways Food, Flahavan’s, […]
Irish dancers on a high at London’s Shard
Kicking off the St Patrick’s celebrations in London in style, Tourism Ireland arranged for a troupe of Irish dancers to ascend The Shard, to perform Europe’s highest Irish dance. A spectacle not to be missed, the dancers will return on St Patrick’s Day, with performances throughout the afternoon. Anyone with the name Patrick, Patricia or […]
Dunnes Stores on top in growing grocery market
Dunnes Stores tops the grocery market for the three months to February 25 in share figures released by Kantar Worldpanel. Growth for the period was up by 3.9 per cent to €96 million. Dave Berry, director, Kantar Worldpanel, said two factors led to the growth. First, shoppers bought slightly more expensive items, reflected in sales growth […]
MediaCom lists top Irish women in TMT
Women occupy key leadership roles in some of Ireland’s tech, media and telecos (TMT). Some lead major corporations , while others are the main driving force behind revenue and innovation. A number of them have a major influence on what the Irish public reads, sees or hears, while at least one is responsible for protecting […]
MII announces speakers for DMX Dublin 2018
The Marketing Institute has announced speakers from Lego, Wieden+Kennedy, Brainlabs and Foresight Factory as part of the DMX Dublin 2018 line-up. DMX Dublin 2018 will involve over 30 overseas and local speakers, sharing insights and best practice with over 900 marketers in a full day of sharing, learning and networking at the Aviva Stadium on […]
Entry deadline looms for this year’s AIMs
There are now only a few days left to submit entries for this year’s All Ireland Marketing Awards (AIMs), organised by the Marketing Institute. Entrants writing submissions are asked to try and connect up the three-part storyline. Firstly, there is the business/brand challenge. Entrants should describe the business challenge being confronted. It can be related to […]
Trends talk for Marketing Society Future Council
The Marketing Society Future Council (MSFC) will next debate ‘From Clueless to Clued In…’ at a seminar in the Dean Hotel on Harcourt St on Thursday, February 22. The council has partnered with planning agency MCCP to pick out the key trends that will impact on marketing. Meabh Quoirin of The Foresight Factory recently addressed […]
Collins new chairperson at Marketing Society
Murray director Avril Collins is the new chairperson for the Marketing Society while Boys and Girls partner Chris Upton takes on the role of vice chair following a recent election and the start of the society’s 2018 term. Three new members have joined the council – David Erixon, Ulster Bank; Olga Murphy, Millward Brown and […]
Marketer of the Year winner for AAI talk
Marketer of the Year (MotY) winner Brian Higgins, whose Darkness Into Light campaign for Pieta House highlighted the issue of suicide in Ireland, and runner-up Niall McGrath, co-founder of Fulfil protein bars, will share their success stories at an Association of Advertisers in Ireland (AAI) Toolkit seminar in the National Gallery at 8.30am on Tuesday, […]
Guinness Storehouse remains top tourist draw
The Guinness Storehouse at St James’s Gate retains its position as Ireland’s top international visitor attraction by surpassing all previous records, with 1,711,281 guests passing through its doors last year. Since first opening its doors to the public in 2000, the Guinness Storehouse, managed by Paul Carty (pictured), has welcomed almost 18 million visitors. The venue […]
