The latest campaign for Jameson Irish Whiskey has been unveiled by Pernod Ricard’s Irish Distillers. Called ‘Taste, That’s Why’, the work created by TBWA\Dublin runs across TV, out of home, digital, display and social media in the US from this month, ahead of a wider roll-out later this year. The TV ad was directed by Dutch filmmaker […]
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Sky to launch Netflix bundle subscription
Sky and Netflix is launching a new partnership to bundle the full Netflix service into a brand new Sky TV subscription pack. The move will give millions of Sky customers seamless access to Netflix through the Sky Q platform. Sky will make available the Netflix service to new and existing customers by creating a new and […]
Spin1038 goes on outdoor love hunt in Dublin
Spin1038 has revealed the four singletons that will appear on billboards around Dublin in search of love. Graham and Nathan, Spin 1038’s Fully Charged breakfast presenters, sifted through hundreds of entries and after a tough elimination process have decided on the four lucky singles that can be seen on various billboard sites around the capital. […]
Nova postpones radiothon due to cold snap
Radio Nova has postponed its annual two-day charity radiothon as Dublin and surrounding counties suffered significant snowfalls. The station made the decision to postpone the ‘Help Our Homeless’ event in aid of Focus Ireland after a ‘status red’ national weather warning was issued by Met Eireann for Dublin, Kildare, Louth, Wicklow and Meath. Nova’s programme director Colm Hayes said […]
Cannes Young Lions entries open until March 5
Anyone interested in entering for this year’s Cannes Young Lions competition has until Monday, March 5, the Institute of Advertising Practitioners in Ireland (IAPI) has announced. IAPI CEO tania Banotti said this year’s benefactors around which the creative entries will centre are Concern Worldwide, Epilepsy Ireland, Suas and CheckTheRegister.ie. Suas will benefit from a creative print […]
Nugent resigns as RTÉ head of sport
RTÉ group head of sport Ryle Nugent is to leave the national broadcaster at the start of June after 24 years with the broadcaster. He was previously the broadcaster’s main rugby commentator. In a statement he said that after eight years as group head of RTÉ Sport, he has decided that it is time for him […]
Beat rewarded for supporting Irish music on air
Beat 102103 has won the IMRO independent radio award in recognition of its continued commitment to supporting Irish music creators. The Waterford-based regional radio station broadcasts to counties Waterford, Kilkenny, Wexford, Carlow and South Tipperary. Beat’s commitment to Irish music can be seen in initiatives featured across the station’s schedule. Live on-air sessions for Irish […]
Almost nine in 10 media buyers listen to radio
A joint report by the Joint National Listenership Research (JNLR) group and the Choose Radio body claims that 88 per cent of media buyers in Ireland tune into radio every day. Unveiling the Ipsos MRBI study at the RadioDays two-day conference, the organisers said the findings are higher than the reach across Irish adults as […]
IAPI to stage career show for students
The Institute of Advertising Practitioners in Ireland (IAPI) will host a career exhibition for students aimed at being the only place “to find out everything there is to know about the world of advertising”. The expo is free of charge and is open to students from all courses – they do not have to be studying […]
Forbes briefs RTÉ staff on five-year plan
RTÉ Director-General, Dee Forbes briefed RTÉ staff on the organisation’s new five year strategy, ‘Renewing RTÉ for the next generation, 2018-2022’. “I believe this strategy sets RTÉ on a new path that ensures it can continue to play a central role at the heart of national life and deliver what you want, when you want it, […]
Murphy set to replace Bell as WHPR boss
Sharon Murphy is to become the chief executive of PR agency Wilson Hartnell (WHPR) at the start of April. She will succeed Brian Bell who is stepping down after more than a decade in the position. Bell, a former business editor of the Irish Press, will continue to be involved with the Ogilvy group as non-executive […]
Disney shines as most valuable media brand
With a brand value of US$32.6 billion and despite a five per cent brand value decrease since last year, entertainment giant Disney remains the world’s most valuable media brand this year. The home of Mickey Mouse maintains the top spot through its focus on brand loyalty, investment in new technologies and the expansion of its valued partnerships […]
Boyle promoted to creative director at Chemistry
Robert Boyle has been appointed creative director at Chemistry, a role he will share with Emmet Wright. Boyle has been at the agency since 2016, joining from Target McConnells where he was also creative director, prior to which he worked at Rothco. As well as Dublin, his career has taken him to Dubai, Melbourne and […]
