Keogh’s Crisps has agreed a deal with British multiple Tesco which sees the family’s hand cooked potato crisps go on sale in 255 Tesco stores in the UK. The Keogh family have farmed the land in Oldtown in north county Dublin for over 200 years. Three years ago, they developed the artisan crisps and the next […]
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Strong speculation that Moyes faces sack at Man Utd
There are rumours this afternoon that Manchester United are on the brink of sacking manager David Moyes. Although there has been no official comment from Old Trafford, sources close to the club are saying that club board members are not denying the rumours following Man Utd’s 2-0 away defeat to Moyes’s former club, Everton, yesterday. […]
Newstalk slams RTE's ad ban
A decision by RTÉ to refuse to broadcast an advertisement submitted by Newstalk 106-108 fm is in contravention of its public sector broadcasting remit, the independent station has claimed in a statement issued by its PR agency, FleishmanHillard. “RTÉ’s decision not to accept the ad is motivated solely by its determination to curb the listenership […]
Aegis signs up to Prisma
Dentsu-owned Aegis Ireland has agreed a deal with UK marketing software specialists Mediaocean to provide the Prisma digital platform. Prisma allows media agencies to conduct their entire business from researching and planning, to buying into reconciliation with bill/pay, keeping finance departments in sync with digital activity. Aegis, which comprises Carat, Lucidity, iProspect, Vizeum and Brindley, […]
Sky to show Papal canonisations live in 3D
For the first time in history, Sky will broadcast the canonisation of Pope John XXIII and Pope John Paul II, presided over by Pope Francis live from St Peter’s Square in Rome on Sky 3D and Sky Arts from 8.30am on Sunday, April 27. The ceremony will be broadcast in full, without ad breaks. The […]
Indo backs Leinster Rugby
The Irish Independent has become the official newspaper to Leinster Rugby. Each Friday, a club supplement will be included in the Irish Independent sold in Leinster. The newspaper has a similar arrangement in place with Munster Rugby and recently announced the renaming of Cork’s Musgrave Park as Independent Park. The Friday supplement features information and […]
Ogilvy Dublin’s ISPCC hotline makes One Show
For the first time in 20 years, a film created by an Irish ad agency has been nominated as a finalist at the One Show awards in the US. The One Show provides a global stage for international work. Shortlisted is the Ogilvy Dublin short film ‘116000’ which was created for the ISPCC’s Missing Children’s […]
BT Sports to show new rugby cups
Setanta Sports is to broadcast both the European Rugby Champions Cup (ERCC) and the European Rugby Challenge Cup on BT Sport. The deal means Setanta Sports subscribers in the Republic of Ireland can view 35 live matches on BT Sport as part of the Setanta Sports pack. It will include half of the televised pool […]
Nissan partners with Uefa
Nissan has agreed a four-year global partnership with the Uefa Champions League including the Uefa Super Cup. The agreement is the Japanese car manufacturer’s biggest ever sponsorship deal and will establish Nissan as an official partner worldwide from 2014/15 to and including the 2017/18 seasons. Nissan will have extensive rights to the matches, pre-match training […]
Musgrave now Independent Park
Musgrave Park in Cork is to be rebranded as Irish Independent Park in a naming rights sponsorship between the home of Munster Rugby and Independent News & Media. The deal comes into play next season and will run for 10 years. As part of the agreement, INM will have total and exclusive ground naming rights. […]
Carat makes staff changes
Carat Ireland has announced a number of new appointments. The Dentsu-owned agency has promoted Áine Osborne to digital director. Since joining Carat in 2011, she has worked on various accounts, including Bank of Ireland, UPC and Kellogg’s. In her new role, one of her main responsibilities will be to work with the agency’s wider team […]
Blaney says IAPI effectiveness awards vital to adland
Carefully devised metrics help prove what advertising investment can achieve and because advertisers regard measurability as being essential Adfx is the industry’s most important awards show, IAPI president and McCannBlue chief executive Orlaith Blaney has said. Speaking to Marketing/tv, Blaney says Adfx, which will be presented in September, plays a vital role in highlighting how advertising […]
