Toyota Ireland has launched an app aimed at saving lives on Irish roads. The free ‘Face It Down’ app for iPhone and Android was produced in partnership with the RSA and Topaz. It will reward all drivers for putting their phone face down when driving, allowing them to redeem the points for a complimentary hot drink […]
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Radical wins major honours for content work
Core Media’s agency Radical has won two awards at the global Content Marketing Awards. The agency achieved the honours in the best content marketing work in technology and the highest conversion response from a content programme categories, seeing off global competition. The awards are run by the Content Marketing Institute (CMI). CMI is the world’s best established […]
Five specialists merge to form MSS collective
The MSS group has rebranded as five companies to offer clients a range of marketing and communications services. The group offers marketing and design, PR, event management, digital communications, crisis management, media training, stakeholder engagement and specialist environmental communications under one roof. MSS is an acronym for Marketing Support Services. Tim Ivers, MSS Marketing & Design, said […]
Audi S5 makes debut at Odeon Blanchardstown
The new Audi S5 now premieres at the Odeon Blanchardstown multiplex cinema. The car is one of only a small number to go on sale in Ireland and is the first of its kind to arrive on our shores. It is on display from until next Wednesday and Audi will have ambassadors available in the cinema at […]
ProU yogurt gets wider listing with SuperValu
ProU Yogurt, an Irish fortified yogurt launched by former Bord Bia executive Michael Murphy, is now available at SuperValu stores in an expanded retail listing worth €200,000. Produced at Killowen Farm in Co. Wexford using locally-sourced ingredients, ProU is the first yogurt on the Irish and UK market fortified with protein, calcium and vitamin D […]
Red Dog gives women’s campaign some real bite
Design and branding agency Red Dog’s work in support of Women for Election has helped raise almost €32,000 at the half-way stage of a crowdfunding push. Women for Election co-founder Niamh Gallagher said the design raised awareness of the goal of getting more women elected by engaging a younger audience. The campaign hopes to raise €50,000 […]
SuperValu still on top as growth increases
The latest grocery market share figures from Kantar Worldpanel for the year ending 21 May 2017 show that the market continues to grow despite price deflation. Grocery market value was up by 2.2 per cent during the past quarter compared with last year, making the sector worth €2.37 billion over the 12 weeks – up […]
Love Irish Food launches brand award at Bloom
Love Irish Food, in partnership with out of home (OOH) advertising company Exterion Media, announced the launch of the annual Love Irish Food brand development award in the Food Village at Bloom. The award provides Love Irish Food member brands with the chance to win an €80,000 OOH campaign to promote their brand to consumers. […]
O’Doherty to lift Beko machine up Kilimanjaro
Enda O’Doherty plans to carry a Beko washing machine to the summit of Africa’s highest peak, Mount Kilimanjaro in July to rise funds for Pieta House. The Waterford man aims to spread a positive mental health message through the symbolism of carrying a heavy hidden load and to bring awareness to the importance of asking […]
New hotel planned for Tayto Park
The owners of Tayto Park have applied to Meath County Council for planning permission for a 32,000 square metre, 250-bedroom family hotel, offering accommodation and leisure facilities for up to 1,000 guests. The planned hotel, which is seven stories built from wood, will be designed to be in keeping with the style of Tayto Park […]
Most workers struggle to find time to exercise
Following a screening of thousands of Irish workers last year, Irish Life Health (ILH) has released new insights on the workforce which shows that 71 per cent of Irish workers struggle to find time to exercise and over half of the nation’s workforce are overweight and one in three have high cholesterol. The study also […]
AIB banks marketing team of the year gong
AIB won the marketing team of the year award at the Marketing Institute of Ireland All Ireland Marketing (AIMs) awards. The award, sponsored by Google, was presented by Cera Ward to AIB marketing boss Tom Kinsella. The gala dinner in the Clayton Hotel on Burlington Road was attended by almost 900 guests. RTE news anchor Bryan Dobson […]
Heaslip lines out for new coconut drinks
Ireland and Leinster rugby player Jamie Heaslip has been hired by C7 Brands, the UK subsidiary of Irish-based Prime Active Capital (PAC), in launching a range of coconut water drinks. CocoFuzion100 is a naturally flavoured, 100 per cent organic young coconut water. Bottled within hours of harvesting, it contains natural electrolytes and has no added […]
