Adrian Brady’s Eulogy! named the UK’s PR Agency of the Year Eulogy!, the London PR consultancy founded by Irishman Adrian Brady, was named the PR Agency of the Year at an industry awards in the Grosvenor Square in London. Eulogy! competed with agencies across four categories and won the B2B category for Mortascreen deceased data […]
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Nokia rings true for cinema goers
Some neck: Twilight Saga: New Moon is attracting young female audiences Nokia is to launch a new sponsorship campaign in cinemas around the country this Friday following a deal with Carlton Screen Advertising (CSA) and 40 independent cinema owners. Coca-Cola has been running a similar campaign with the Ward Anderson chain since May of last year. […]
Tipp FM turns to Clonmel shoppers
Tipp FM has launched a new studio on site at the Showgrounds Shopping Centre in Clonmel and becomes the first independent radio station to set up a second studio in a shopping centre. Initially, the station will broadcast its mid-afternoon show every Saturday from the new studio. Fran Curry, programme controller, Tipp FM, said the […]
Tories ape Labour with Jedward poster
The Conservative party in the UK is running a campaign on digital poster sites around London showing prime minister Gordon Brown and chancellor of the exchequer Alistair Darling as X Factor evictees John and Edward Grimes, aka Jedward. The posters appeared within five minutes of the Lucan twins being voted off the show. But the ‘Deadwood’ […]
Complaints about TV3 game show upheld
All 16 complaints made about Play TV, the controversial interactive game show on TV3, have been upheld by the Broadcasting Complaints Commission (BCC). The late-night premium-rate show invites viewers to phone in and solve puzzles to win various amounts of money. Calls cost €1.50, even if the caller fails to be put through to the […]
Publicity Club to call it a day
Michael Hayes, a longtime Publicity Club activist, with Michelle Morrisroe, Cullen Communications The Publicity Club of Ireland, an industry body for advertisers, agencies and publishers first set up in 1923 with Dr Lombard Murphy of Independent Newspapers as its inaugural chairman, is to be wound up. A special meeting will be held in Buswell’s hotel […]
Cadbury's targets students with Wispa Gold run
Cadbury Ireland is giving away digital ad space to students across the country in recognition of their efforts to bring back Wispa Gold. The campaign, created by UK digital agency Marvellous, allows students to post and share messages on campuses through a mobile to screen interaction. The concept leads to a mobile site where students, using […]
Shoppers expect to spend less this Christmas
Most consumers expect to spend less money this Christmas than they did last year, with people between the ages of 35 and 49 most likely to be slow to dip into their pockets, a survey by the EBS Building Society indicates. The research found that 49 per cent of savers claim they are turning to their […]
Roy Keane reacts to Henry controversy by slamming FAI
Pet issue: Roy Keane pictured at a photocall for the Irish Guide Dogs for the Blind. The former Ireland captain condemned the FAI’s efforts to get the France-Ireland World Cup play-off match replayed. Former Republic of Ireland and Manchester United captain Roy Keane has responded to the Thierry Henry handball controversy in Paris this week […]
RTE scored two million viewers with Paris match
The second leg of the World Cup qualifier play-off between France and the Republic of Ireland in the Stade de France (pictured) in Paris on Wednesday night attracted over two million viewers, the highest TV audience of the year so far and the highest audience for any sporting event since 1995. RTE reported that 1.07m people […]
Dara O'Briain for Marketing Society Christmas lunch
Comedian and broadcaster Dara O’Briain, widely known for hosting Mock the Week on BBC 2, is the special guest at the Marketing Society Christmas lunch in the Shelbourne hotel on Friday, December 11th. The society’s chairperson, Valda Boardman, said tickets for the event, priced €150 each, were selling fast but as of today there were […]
Handball may hinder Henry's future as a brand ambassador
There is speculation today that Thierry Henry’s reputation as a model sportsman may be seriously tarnished by his handball offence which led to the vital goal in the World Cup qualifier play-off game against Ireland in Paris last night. Henry has long been feted as the ideal football talent, a global icon in various campaigns. […]
Chemistry's spoof Sarkozy viral generates 750,000 hits
Dublin ad agency Chemistry has claimed that its ‘Sarkozy Letters’ ‘ viral campaign has attracted over 750,000 hits worldwide. The viral is about supposedly heated correspondence between French and Irish diplomats and was created in the run-up to last week’s Ireland-France game to show the agency’s online capabilities. The idea centred around the alleged confusion that […]
