Sky Media Ireland hopes to launch its AdSmart audience profile targeting service for advertisers in Ireland by the middle of next year. Speaking at a Interpublic-sponsored conference on the future of television in Dublin this week, Richard Kelly, sales director, Sky Media Ireland, said AdSmart will take TV advertising to a whole new level by […]
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Poll points finger at Cullen
Bill Cullen’s decision to fire feisty Cork restaurateur Sandra Murphy in week ten of The Apprentice on TV3 last night has come under fire. An online poll www.didbillgetitright.ie by project sponsor JustEat.ie shows that the Irish public disagree with Cullen’s decision and that even the veteran motor industry boss can call it wrong. JustEat.ie’s public […]
Setanta releases schools rugby pack
Setanta Sports has announced an advertising package for the forthcoming schools rugby tournament which runs from the start of February to the end of March. The €2,800 price gives advertisers 40 30-second spots. If advertisers request position fixing, a 33 per cent surcharge applies, sales director John Devlin said. A report in today’s Irish Times […]
X-Factor said to be in decline
Viewership of the first X-Factor live show on TV3 this year was down 28.4 per cent since last year, a report by Mediaworks indicates. Average adult viewership for the first live X Factor show in 2010 was 557,600, compared with 399,100 this year. The second live show was down by 30 points compared with the […]
TV3 unveils new player
TV3 has launched its 3player online service to agencies and will officially introduce it during X-Factor tomorrow night. Speaking at a breakfast in Brasserie Le Pont on Dublin’s Fitzwilliam Place, TV3’s online director Stephen Grant said video on demand (VOD) will see growth in Ireland and by 2015 will be worth €7.5 million. Grant said […]
City Channel to be wound up
A liquidator is to be appointed to City Channel, the local channel for Dublin, Galway and Waterford, and a creditors meeting to wind up the company will be held soon. City Channel was founded by broadcaster David Harvey (pictured left, with British comedian Philip Jupitus), best known as presenter of Crimeline on RTE. Harvey, who […]
Cogley accepts new TV3 role
Former RTE head of sport and Setanta co-founder and chief executive Niall Cogley has been appointed director of broadcast at TV3. Cogley joined TV3 last summer as broadcast events director to oversee the station’s coverage of this year’s Uefa Europa League final at the Aviva Stadium in Dublin. In his new role, Cogley will be […]
O'Callaghan and Tubridy top TV hosts
RTE’s Miriam O’Callaghan and Ryan Tubridy share top spot in a survey of Ireland’s most popular TV personalities. The two hosts each earned an 18 per cent share of a public poll conducted by Onside Sponsorship, followed by Gay Byrne, Pat Kenny and TV3 late night presenter Vincent Browne in the top five. The top […]
TV3 plans new €4.5 million studio
TV3 is to build a new 500 square metre studio for live shows with high definition capabilities. The initiative will see the station double the size of its facility in Ballymount and allow TV3 reach its goal of producing half of its own content, which is currently at 40 per cent. The €4.5m studio is […]
Sky to share F1 with BBC
Sky Sports and the BBC are to share live rights to Formula 1 as part of a six-year deal that allows Sky to broadcast every race. Sky will screen live high-definition coverage of every race in the 2012 to 2018 seasons, resulting in considerable savings for the BBC, which will broadcast half of the F1 fixtures. […]
TV3 cancels Unicef fundraiser following Verwoerd sacking
TV3 has confirmed it has cancelled a fundraiser telethon event for Unicef as a result of Melanie Verwoerd’s dismissal from her job as chief executive of Unicef Ireland, the Evening Herald reports. The telethon, due to air on TV3 in October, was expected to raise substantial funds for the children’s charity. TV3 was negotiating a […]
Liverpool game kicks off season
Setanta Sports have confirmed their first 13 Barclays Premier League fixtures starting with Liverpool’s match against Sunderland at 3pm on Saturday, August 13. In the first few weeks of the new season, Setanta will show four Manchester United and three Liverpool games, including Everton v Man United, Man United v Sunderland, Man United v Newcastle […]
Brunker for celebrity GAA role
Following her less than auspicious and no doubt humbling singing debut on stage at Oxegen, Amanda Brunker has been confirmed by RTE as being among the line-up for the next series of Celebrity Bainisteoir. The 37-year-old former model/Sunday World columnist/chicklit writer/actor/TV host and home furnishings and slimming product endorser will be part of the fourth […]