Client executive Ailbhe Jordan and creative Dave Hurley have been chosen as the IAPI One to Watch winners for 2014. Jordan, who is joining MediaVest, was among four nominees for the executive award, along with Craig Dempsey, a digital planner at Carat; Orla Garrigan, junior project manager at In the Company of Huskies and Aisling […]
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Blinder merges with Max Films
One of Ireland’s top TV commercials production companies Blinder has joined forces with Max Films to form Pull the Trigger. The merger sees director Richie Smyth and director-producer Kieron J Walsh combine with producer and former journalist and student rights activist Maxine Brady. Smyth’s work includes award-winning campaigns for the ISPCC children’s charity (above) created […]
Rothco rolls out Tiger posters for Chinese new year
With Chinese new year starting this Friday, Rothco is rolling out a series of Tiger beer posters and in-store work in Singapore. Client Asia Pacific Breweries (APB), headquartered in Singapore, wanted a campaign for 2014 to mark the occasion. With the help of New York illustrator Victo Ngai, the agency created ads centred around a […]
IAPI brings back Rant Night
The Institute of Advertising Practitioners in Ireland (IAPI) is staging a second Rant Night, allowing adlanders a chance to speak frankly on industry issues. At this stage, IAPI has confirmed eight ranters will take to the podium in the Sugar Club next Wednesday. Dr Ken McKenzie of TCD will speak about the phoney war in […]
Mediaworks lands Waterford Stanley
Mediaworks has been appointed to handle Waterford Stanley makers of Stanley range cookers and stoves. The agency is handling the roll out of new print, radio and online work. They had “conversations” with a number of other media agencies but no formal presentations were made, a company spokesperson told Marketing.ie. Marketing manager Eileen Slattery and […]
ICAD salutes Johnny Ferguson
The Institute of Creative Advertising & Design (ICAD) is to pay tribute to adman and screenwriter Johnny Ferguson who died last year from cancer at the age of 50. In memory of their former president, ICAD will stage a show of 14 short films entitled Creative Shorts III at 7pm in the Sugar Club on […]
IAPI to salute women in adland
The Institute of Advertising Practitioners in Ireland (IAPI) has launched a new award to recognise outstanding talent shown by a woman in Irish advertising. The IAPI Doyenne Award is run in association with the Sunday Business Post. The award will be made on the merits of success, ability and leadership skills to a nominee showing the potential to […]
AAI to debate over-55s
The first Association of Advertisers in Ireland (AAI) Toolkit seminar of the year will debate the issue of the over-55s. MediaVest head of planning Andy Pierce (pictured) will discuss how older consumers are being ignored, whether or not they are brand loyal and to what extent they may present a significant opportunity for brands. Is […]
Delany moves to Mediaworks
Mark Delany has joined Mediaworks as client director. An experienced planner, Delany was previously an account director at Aegis-owned Vizeum. His accounts portfolio included eMobile, Eircom consumer and PhoneWatch. He started his media career with MediaVest, having graduated with a diploma in advertising from DIT. Among the accounts he will work on at Mediaworks are […]
GroupM sees one per cent growth
Ireland’s advertising industry will see a one per cent growth rate in 2014, WPP’s GroupM says in its forecast publication, This Year, Next Year. While the growth is modest, it is in contrast with the downward trend over the past five years. GroupM says the growth will bring the Irish advertising market back to €735 […]
Cawley NeaTBWA starts year with Electric Ireland win
Cawley NeaTBWA has begun the New Year on a positive note by winning all three strands in the Electric Ireland review. The Rathmimes agency run by Deirdre Waldron was defending its below the line and digital strands. Irish International, which is also an Omnicom agency, handled above the line creative work up to now. It […]
CKSK adds Coors Light
CKSK has been appointed as the lead through the line creative agency on the Coors Light brand in Ireland. Brewed under licence by Heineken Ireland, Coors Light is the number four lager brand nationally and has grown share consistently since its launch here in 1998. CKSK will be responsible for all creative output on the […]
Mediaworks wins Irish Life
Mediaworks has been appointed by Irish Life to handle its media buying and planning following a four-way pitch. Also in the running for the account were OMD, Vizeum and the incumbent, Mindshare. Irish Life marketing director Brendan McEvoy and head of communications Karl Symes overlooked the process. Brian Sparks of Agency Assessments and Accenture managed […]
